Multichannel marketing : Metrics and methods for on and offline success
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Main Author: | Arikan, Akin |
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Format: | Sách |
Language: | Undetermined |
Published: |
Wiley Publishing
2008
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Institutions: | Trung tâm Thư viện - Trường Đại học Công nghiệp TP. Hồ Chí Minh |
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