Global brands: The evolution of multinationals in alcoholic beverages
Global Brands contrasts with existing studies by providing a new dimension to the literature on the growth of multinational corporations through the focus on brands.
Gorde:
Egile nagusia: | Lopes, Teresa da Silva |
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Formatua: | Liburua |
Hizkuntza: | English |
Argitaratua: |
Cambridge University
2013
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Gaiak: | |
Sarrera elektronikoa: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/34821 |
Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
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Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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Antzeko izenburuak
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Teresa da Silva Lopes : Global brands : The evolution of multinationals in alcoholic beverages : book review /
nork: Inkpen, Andrew. -
Differential alcohol expectancies based on type of alcoholic beverage consumed /
nork: Pedersen, Eric R. -
Effect of cues associated with an alcoholic beverage on executive function /
nork: Birak, Kulbir Singh. -
Branding across borders : a guide to global brand marketing /
nork: Gregory, James R.
Argitaratua: (2001) -
Fermented beverage production
nork: Lea, Andrew G. H.
Argitaratua: (2003)