Global brands: The evolution of multinationals in alcoholic beverages

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Global brands: The evolution of multinationals in alcoholic beverages

Global Brands contrasts with existing studies by providing a new dimension to the literature on the growth of multinational corporations through the focus on brands.

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Bibliografske podrobnosti
Glavni avtor:	Lopes, Teresa da Silva
Format:	Knjiga
Jezik:	English
Izdano:	Cambridge University 2013
Teme:	Alcoholic beverage industry Brand name products
Online dostop:	https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/34821
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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