Strategic marketing management : text and cases /
This book is about: An overview of strategic marketing management; The role of information analysis in marketing strategy; Utilizing SWOT as a foundation for planning; Marketing ethics and social responsibility in strategic market planning; ...
में बचाया:
| मुख्य लेखक: | Ferrell, O. C. |
|---|---|
| अन्य लेखक: | Lucas, George H., Luck, David. |
| स्वरूप: | पुस्तक |
| भाषा: | English |
| प्रकाशित: |
Cincinnati, Ohio :
College Division,
1994.
|
| विषय: | |
| टैग : |
टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
समान संसाधन
-
Strategic market management /
द्वारा: Aaker, David A.
प्रकाशित: (1995) -
Strategic marketing management : eeting the global marketing challenge /
द्वारा: Anderson, Carol H.
प्रकाशित: (2000) -
Strategic Marketing Management
द्वारा: Wilson, Richard M.S.
प्रकाशित: (2005) -
Strategic market management /
द्वारा: Aaker, David A.
प्रकाशित: (2005) -
Marketing management : text and cases /
द्वारा: Czinkota, Michael R.
प्रकाशित: (1997)


