Marketing mistakes and successes /

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Marketing mistakes and successes /

Hiển thị phiên bản (1) khác

This book is divided into six parts: Marketing wars; Great comebacks; Crisis management; Marketing management mistakes; Notable marketing successes; and Ethical mistakes.

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Bibliografske podrobnosti
Glavni avtor:	Hartley, Robert F.
Format:	Knjiga
Jezik:	English
Izdano:	New York : John Wiley & Sons, 2000.
Izdaja:	8th ed.
Teme:	Marketing. Marketing > United States > Case studies.
Oznake:	Označite Brez oznak, prvi označite!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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