Marketing the professional services firm :

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Marketing the professional services firm : Applying the principles and the science of marketing to the professions

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Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Young, Laurie
Μορφή:	Βιβλίο
Γλώσσα:	Undetermined
Έκδοση:	Chichester John Wiley & Son 2005
Θέματα:	Service industries,Professional corporations Marketing,Marketing
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Παρόμοια τεκμήρια

Professional services marketing
ανά: Schultz, Mike
Έκδοση: (2013)

Services marketing : integrating customer focus across the firm /
ανά: Zeithaml, Valarie A.
Έκδοση: (2000)

Services marketing : integrating customer focus across the firm /
ανά: Zeithaml, Valarie A.
Έκδοση: (2006)

Professional services marketing :
ανά: Schultz, Mike
Έκδοση: (2013)

Services Marketing: Intergrating Customer Focus Across the Firm
ανά: Valarie A., Zeithaml, κ.ά.
Έκδοση: (2021)

Services marketing /
ανά: Zeithaml, Valarie A.
Έκδοση: (1996)

Professional services :
ανά: Delong, Thomas
Έκδοση: (2003)

Services marketing :
ανά: Hoffman, K. Douglas
Έκδοση: (2006)

Principles of services marketing
ανά: Palmer, Adrian
Έκδοση: (2005)

Services marketing /
ανά: Kurtz, David L., 1941-
Έκδοση: (1998)

Services marketing
ανά: Zeithaml, Valarie A.
Έκδοση: (2006)

Interactive services marketing /
ανά: Fisk, Raymond P.
Έκδοση: (2000)

Interactive services marketing /
ανά: Fisk, Raymond P.
Έκδοση: (2008)

Services marketing management : an international perspective /
ανά: Kasper, Hans.
Έκδοση: (1999)

Marketing plans for services : a complete guide
ανά: McDonald, Malcolm, κ.ά.
Έκδοση: (2015)

Contemporary services marketing management : a reader /
Έκδοση: (1997)

Services marketing : Integrating customer focus across the firm
ανά: Zeithaml, Valarie A
Έκδοση: (2016)

Services marketing management a strategic perspective
ανά: Kasper, Hans.
Έκδοση: (2006)

Services marketing : concepts, strategies, & cases /
ανά: Hoffman, K. Douglas,, κ.ά.
Έκδοση: (2017)

Services Marketing /
ανά: Zeithaml Valarie A
Έκδοση: (2005)

Essentials of Services Marketing (3rd Edition)
ανά: Jochen, Wirtz, κ.ά.
Έκδοση: (2023)

Service innovation /
Έκδοση: (2016)

Service Management and Marketing Principles
ανά: Jay, Kandampully, κ.ά.
Έκδοση: (2025)

Financial services marketing : a reader /
Έκδοση: (1997)

Services marketing
ανά: Fisk, Raymond P
Έκδοση: (2014)

Services Marketing Cases in Emerging Markets. 1st ed. 2017
ανά: Roy, Sanjit Kumar, κ.ά.
Έκδοση: (2020)

Marketing concepts for libraries and information services
ανά: Sáez, Eileen Elliott de
Έκδοση: (2004)

Marketing finance :
ανά: Ward, Keith
Έκδοση: (2004)

Services marketing :
ανά: Lovelock, Christopher
Έκδοση: (2011)

Essentials of services marketing
ανά: Wirtz, Jochen
Έκδοση: (2012)

Services marketing :
ανά: Zeithaml, Valarie A.
Έκδοση: (2006)

Marketing :
ανά: Kerin, Roger A.
Έκδοση: (2013)

Services Marketing: People, Technology, Strategy (Ninth Edition)
ανά: Jochen, Wirtz, κ.ά.
Έκδοση: (2023)

Professional services marketing : How the best firms build premier brands, thriving lead generation engines, and cultures of business development success
ανά: Schultz, Mike
Έκδοση: (2013)

Selling the invisible :
ανά: Beckwith, Harry
Έκδοση: (1997)

Consumers and services /
ανά: Gabbott, Mark.
Έκδοση: (1998)

The marketing of professional accounting services
ανά: Mahon, James Joseph
Έκδοση: (1978)

Services marketing
ανά: Lovelock, Christopher H
Έκδοση: (2015)

Relationship marketing : bringing quality, customer service, and marketing together /
ανά: Christopher, Martin.
Έκδοση: (1991)

Services marketing
ανά: Bateson, John E. G
Έκδοση: (2011)