Marketing management
This worldwide best-selling book highlights the most recent trends and developments in global marketing-with an emphasis on the importance of teamwork between marketing and all the other functions of the business. It introduces new perspectives in successful strategic market planning, and presents a...
Gardado en:
Autor Principal: | Kotler, Philip |
---|---|
Formato: | Libro |
Idioma: | Undetermined |
Publicado: |
Upper Saddle River, N.J.
Prentice Hall
2003
|
Những chủ đề: | |
Các nhãn: |
Engadir etiqueta
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
|
Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
---|
Títulos similares
-
Marketing management
por: Kotler, Philip
Publicado: (2016) -
Marketing management :
por: Kotler, Philip
Publicado: (1967) -
Marketing management : analysis, planning, implementation, and control /
por: Kotler, Philip.
Publicado: (1997) -
Marketing management
por: Peter, J. Paul
Publicado: (2007) -
Marketing management
por: Kotler, Philip
Publicado: (2006)