Global marketing :

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Global marketing : Foreign entry, local marketing & global management

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Johansson’s Global Marketing, 4/e utilizes a three-pronged framework to organize the discussion of how to conduct global business: Foreign Entry, Local Marketing, and Global Management. Johansson seeks to develop the varied skills a marketing manager needs to be successful in each of these tasks. Th...

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Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Johansson, Johny K.
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	Boston McGraw-Hill Irwin 2006
Ábhair:	Export marketing,Tiếp thị xuất khẩu Management,Quản lý
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Míreanna Comhchosúla

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le: Johansson, Johny K.
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le: Keegan, Warren J
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le: Jonhansson, Jonhy K.
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le: Nguyễn, Thị Kim Phượng
Foilsithe: (2011)

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le: Huỳnh, Thị Út
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Marketing globally : planning and practice /
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le: Quelch, John A.
Foilsithe: (2006)

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Làm sao xuất khẩu có hiệu quả? =
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le: WARREN J KEEGAN
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le: Cateora, Philip R.
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