Essentials of services marketing

Essentials of Services Marketing, 3e, is meant for courses directed at undergraduate and polytechnic students, especially those heading for a career in the service sector, whether at the executive or management level. It delivers streamlined coverage of services marketing topics with an exciting glo...

Полное описание

Сохранить в:
Библиографические подробности
Главный автор: Wirtz, Jochen
Формат:
Язык:Undetermined
Опубликовано: Harlow, England Pearson 2018
Предметы:
Метки: Добавить метку
Нет меток, Требуется 1-ая метка записи!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ