Essentials of services marketing

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Essentials of services marketing

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Essentials of Services Marketing, 3e, is meant for courses directed at undergraduate and polytechnic students, especially those heading for a career in the service sector, whether at the executive or management level. It delivers streamlined coverage of services marketing topics with an exciting glo...

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Dades bibliogràfiques
Autor principal:	Wirtz, Jochen
Format:	Llibre
Idioma:	Undetermined
Publicat:	Harlow, England Pearson 2018
Matèries:	Chăm sóc y tế,Tiếp thị dịch vụ y tế,Medical care,Marketing of health services Tiếp thị,Marketing
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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