Strategic marketing management : a means-end approach /

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Strategic marketing management : a means-end approach /

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Xehetasun bibliografikoak
Egile nagusia:	Parry, Mark E. 1957-
Formatua:	Sách giấy
Argitaratua:	New York : McGraw-Hill, c2002.
Saila:	McGraw-Hill executive MBA series
Gaiak:	Marketing > Management.
Sarrera elektronikoa:	Publisher description
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

Antzeko izenburuak

HBR's 10 must reads on strategic marketing,
nork: Harvard business School
Argitaratua: (2013)

Marketing management : analysis, planning, implementation, and control /
nork: Kotler, Philip.
Argitaratua: (1997)

Small business marketing management /
nork: Chaston, Ian.
Argitaratua: (2002)

Basic marketing : a global-managerial approach/
nork: Perreault, William D.
Argitaratua: (2002)

Basic marketing : a global-managerial approach/
nork: Perreault, William D.
Argitaratua: (1999)

Basic marketing : a global-managerial approach /
nork: Perreault, William D.
Argitaratua: (2005)

Basic marketing : a global-managerial approach /
nork: Perreault, William D.
Argitaratua: (2005)

Strategic market management /
nork: Aaker, David A.
Argitaratua: (1995)

Strategic marketing management : text and cases /
nork: Ferrell, O. C.
Argitaratua: (1994)

Cases in marketing management /
nork: Bernhardt, Kenneth L., 1944-
Argitaratua: (1997)

Strategic Marketing Management
nork: Wilson, Richard M.S.
Argitaratua: (2005)

Strategic market management /
nork: Aaker, David A.
Argitaratua: (2005)

Strategic marketing management : eeting the global marketing challenge /
nork: Anderson, Carol H.
Argitaratua: (2000)

The co-marketing solution : strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending /
nork: Clark, Shawn.
Argitaratua: (2000)

How to prepare a marketing plan [Đĩa CD-ROM] /
nork: Waller, David
Argitaratua: (2000)

Lateral marketing : new techniques for finding breakthrough ideas /
nork: Kotler, Philip.
Argitaratua: (2003)

Strategic Marketing Management :
nork: Meek, Helen
Argitaratua: (2003)

Cases in strategic marketing management /
nork: Vincze, Julian W.
Argitaratua: (2000)

Cases in strategic marketing management :
nork: Quelch, John A.
Argitaratua: (2001)

Strategic Market Management (Global Perspectives)
nork: David, A. Aaker, et al.
Argitaratua: (2023)

The analytical marketer : how to transform your marketing organization /
nork: Sweetwood, Adele,
Argitaratua: (2016)

Essentials of marketing : a global-managerial approach /
nork: Perreault, William D.
Argitaratua: (2006)

Strategic marketing management
Argitaratua: (1991)

Marketing looks outward : 1976 business proceedings /
Argitaratua: (1977)

Strategic marketing
nork: Cravens, David W.
Argitaratua: (2006)

Strategic marketing :
nork: Alsem, K. J.
Argitaratua: (2007)

The marketing game! : with student CD-Rom /
nork: Mason, Charlotte H.
Argitaratua: (2002)

Strategic market planning :
nork: Abel, Derek F.
Argitaratua: (1979)

Strategic Marketing Issues in Emerging Markets
nork: Adhikari, Atanu
Argitaratua: (2020)

Marketing /
Argitaratua: (1997)

Marketing /
nork: Etzel, Michael J.
Argitaratua: (2004)

Marketing : a strategic approach /
nork: McColl-Kennedy, J. R.
Argitaratua: (2000)

Strategic marketing management
nork: Chernev, Alexander
Argitaratua: (2014)

Strategic marketing creating competitive advantage
nork: West, Douglas C.
Argitaratua: (2010)

Business to business marketing : analysis & practice in a dynamic environment /
nork: Vitale, Robert P.
Argitaratua: (2002)

Strategic Innovative Marketing and Tourism
nork: Kavoura, Androniki, et al.
Argitaratua: (2020)

Marketing research /
nork: Aaker, David A.
Argitaratua: (2001)

Marketing research /
nork: Aaker, David A.
Argitaratua: (2001)

Strategic marketing analysis
nork: Healy, Genevieve
Argitaratua: (2004)

Marketing research : methodological foundations /
nork: Churchill, Gilbert A.
Argitaratua: (1979)