Contemporary advertising

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Contemporary advertising

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Contents: advertising perspectives; crafting marketing and advertising strategies; creating advertisements and commercials; using advertising media; integrating advertising.

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Opis bibliograficzny
1. autor:	Arens, William F
Kolejni autorzy:	Weigold, Michael F., Arens, Christian
Format:	Książka
Język:	Vietnamese
Wydane:	New York McGraw - Hill 2009
Wydanie:	12th ed.
Hasła przedmiotowe:	Quan hệ công chúng
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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