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Managing brand equity capitalizing on the value of a brand name

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Bibliografiska uppgifter
Huvudupphovsman:	Aaker, David A.
Materialtyp:	Bok
Språk:	English
Publicerad:	New York Free Press 1991
Ämnen:	Brand name products Intangible property Management United States Valuation
Taggar:	Lägg till en tagg Inga taggar, Lägg till första taggen!

Thư viện lưu trữ:	Trung tâm Học liệu Lê Vũ Hùng, Trường Đại học Đồng Tháp

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