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Managing brand equity capitalizing on the value of a brand name

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Detaylı Bibliyografya
Yazar:	Aaker, David A.
Materyal Türü:	Kitap
Dil:	English
Baskı/Yayın Bilgisi:	New York Free Press 1991
Konular:	Brand name products Intangible property Management United States Valuation
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

Thư viện lưu trữ:	Trung tâm Học liệu Lê Vũ Hùng, Trường Đại học Đồng Tháp

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