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Managing brand equity capitalizing on the value of a brand name

Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Aaker, David A.
Formáid:	Leabhar
Teanga:	English
Foilsithe:	New York Free Press 1991
Ábhair:	Brand name products Intangible property Management United States Valuation
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Lê Vũ Hùng, Trường Đại học Đồng Tháp

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