Strategic brand management building, measuring, and managing brand equity
में बचाया:
| मुख्य लेखक: | Keller, Kevin Lane |
|---|---|
| स्वरूप: | पुस्तक |
| भाषा: | English |
| प्रकाशित: |
Upper Saddle River, NJ
Pearson/Prentice Hall
2008
|
| संस्करण: | 3rd ed. |
| विषय: | |
| टैग : |
टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Lê Vũ Hùng, Trường Đại học Đồng Tháp |
|---|
समान संसाधन
-
Strategic brand management : Building, measuring, and managing brand equity
द्वारा: Keller, Kevin Lane
प्रकाशित: (2013) -
Strategic brand management
द्वारा: Keller, Kevin Lane
प्रकाशित: (2013) -
Strategic Brand Management (Second Edition)
द्वारा: Alexander, Chernev
प्रकाशित: (2023) -
Brand positioning :
द्वारा: Sengupta, Subroto
प्रकाशित: (2005) -
Managing brand equity capitalizing on the value of a brand name
द्वारा: Aaker, David A.
प्रकाशित: (1991)


