Principles of marketing

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Principles of marketing

Pokaż inne wersje (22)

The book takes a practical, managerial approach to marketing. It provides a rich depth of practical examples and applications. Each chapter opens with a major example describing an actual company situation. The book gives the marketing student a comprehensive and innovative, managerial and practical...

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Opis bibliograficzny
1. autor:	Kotler, Philip
Format:	Książka
Język:	Undetermined
Wydane:	Englewood Cliffs, N.J. Prentice-Hall 1996
Hasła przedmiotowe:	Marketing
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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