Advertising communications & promotion management
Αποθηκεύτηκε σε:
| Κύριος συγγραφέας: | John R. Rossiter |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | Undetermined |
| Έκδοση: |
Boston
McGraw-Hill
1997
|
| Ετικέτες: |
Προσθήκη ετικέτας
Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Παρόμοια τεκμήρια
-
Advertising communications and promotion management /
ανά: Rossiter, John R.
Έκδοση: (1998) -
Integrated marketing communications in advertising and promotion
ανά: Shimp, Terence A.
Έκδοση: (2007) -
Integrated advertising, promotion, and marketing communications
ανά: Clow, Kenneth E.
Έκδοση: (2018) -
Integrated marketing communications in advertising and promotion
ανά: Shimp, Terrence A.
Έκδοση: (2007) -
Advertising and promotion : an integrated marketing communications perspective
ανά: Belch, George E
Έκδοση: (2018)