Relationship selling

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Relationship selling Mark W. Johnston, Greg W. Marshall

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As its title suggests, Relationship Selling focuses on creating and maintaining profitable long-term relationships with customers, highlighting the salesperson as an essential element in communicating value to customers. This same approach is used successfully at firms throughout the world-no surpri...

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Dades bibliogràfiques
Autor principal:	Johnston, Mark W.
Idioma:	Undetermined English
Publicat:	Boston McGraw-Hill/Irwin
Matèries:	Customer relations; Relationship marketing; Selling
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Trà Vinh

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