Advertising age handbook of advertising /
This book presents about: The Purpose of Advertising; Planning the Communication; Budgeting; Creative Strategy; Media; Production; Testing and Reserch...
Uloženo v:
| Hlavní autor: | Lewis, Herschell Gordon, 1926- |
|---|---|
| Další autoři: | Nelson, Carol. |
| Médium: | Kniha |
| Jazyk: | English |
| Vydáno: |
Lincolnwood, Ill. :
NTC Business Books,
1999.
|
| Témata: | |
| Tagy: |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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