Basic marketing :

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Basic marketing : A global-managerial approach

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This work offers a thorough integration of the latest marketing themes, topics and examples, to focus on management decision-making in marketing, and provide integrated coverage of special topics such as technology, ethics, international perspectives, relationship marketing and services. This book d...

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Библиографические подробности
Главный автор:	Perreault, William D.
Формат:	‌
Язык:	Undetermined
Опубликовано:	Boston, Mass. McGraw-Hill 2005
Предметы:	Marketing,Tiếp thị Management,Quản trị
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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