Customer be havior :

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Customer be havior : Buying, having, and being

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This book explores the many facets of consumer behavior. Its current coverage and engaging writing style reflect the latest research and hip trends. Chapter topics look at consumers as individuals and decision-makers, income and social class, various subcultures, and cultural influences on consumer...

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書誌詳細
第一著者:	Solomon, Michael R.
フォーマット:	図書
言語:	Undetermined
出版事項:	New Jersey Prentical Hall 2001
主題:	Consumer behavior
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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