Marketing across cultures

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Marketing across cultures

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The cultural variable of international marketing is of prime importance in that it impacts communication, business negotiation, consumer needs and attitudes, and the design and implementation of marketing strategies. This book compares national marketing systems and local commercial customs in vario...

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Đã lưu trong:

Sonraí Bibleagrafaíochta
Príomhúdar:	Usunier, Jean-Claude
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	London Prentice hall 1996
Ábhair:	Tiếp thị xuất khẩu,Export marketing Khía cạnh xã hội,Social aspects
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Míreanna Comhchosúla

Marketing across cultures
le: Usunier, Jean-Claude
Foilsithe: (2005)

Giải pháp marketing xuất khẩu của công ty cổ phần xuất nhập khẩu thủy sản Cần Thơ :
le: Lê, Thị Nhả Ca
Foilsithe: (2017)

Hoạch định chiến lược marketing xuất khẩu cá tra sang thị trường EU cho Công ty cổ phần đầu tư và phát triển đa quốc gia tỉnh Đồng Tháp :
le: Nguyễn, Thị Kiều Diễm
Foilsithe: (2015)

Global marketing
le: Gillespie, Kate
Foilsithe: (2011)

Giải pháp nâng cao hiệu quả kinh doanh xuất khẩu cho ngành hàng cá tra thành phố Cần Thơ :
le: Nguyễn, Thị Kim Phượng
Foilsithe: (2011)

Phân tích lợi thế cạnh tranh xuất khẩu gạo tại tỉnh Kiên Giang :
le: Huỳnh, Thị Út
Foilsithe: (2012)

Giải pháp Marketing nhằm đẩy mạnh hoạt động xuất khẩu cá tra tỉnh An Giang :
le: Lê, Anh Thư
Foilsithe: (2011)

International marketing and export management
le: Albaum, Gerald
Foilsithe: (2016)

Global marketing :
le: Johansson, Johny K.
Foilsithe: (2006)

Global marketing strategy
le: Chee, Harol
Foilsithe: (1998)

Giáo trình marketing quốc tế
le: Trần, Minh Đạo
Foilsithe: (2011)

Một số giải pháp nhằm hoàn thiện hoạt động Marketing xuất khẩu cho Công ty Cổ phần Chế biến Thuỷ sản và Xuất nhập khẩu Cà Mau (Camimex) vào thị trường Nhật Bản :
le: Nguyễn, Thị Hồng Thư
Foilsithe: (2013)

The science of marketing :
le: Zarrella, Dan
Foilsithe: (2013)

Global marketing
le: Keegan, Warren J
Foilsithe: (2017)

Winning the story wars :
le: Sachs, Jonah
Foilsithe: (2012)

Marketing quốc tế
Foilsithe: (2014)

Marketing xuất nhập khẩu
le: Đỗ, Hữu Vinh
Foilsithe: (2006)

Làm sao xuất khẩu có hiệu quả? =
le: Hoasheng, G.
Foilsithe: (2002)

Social media marketing :
le: Dahl, Stephan
Foilsithe: (2015)

Motivational marketing :
le: Imbriale, Robert
Foilsithe: (2007)

Export-import theory, practices, and procedures
le: Seyoum, Belay
Foilsithe: (2009)

International marketing
le: Cateora, Philip R.
Foilsithe: (2005)

International marketing
le: Cateora, Philip R.
Foilsithe: (2005)

International marketing
le: Cateora, Philip R
Foilsithe: (2007)

International marketing
le: Vern Terpstra
Foilsithe: (1997)

Global marketing
le: Johansson, Johny K.

Global marketing
le: Johansson, Johny K.
Foilsithe: (2000)

Giáo trình marketing quốc tế =
le: Lưu, Thanh Đức Hải
Foilsithe: (2019)

International marketing cases
le: Jain, Subhash C.

International marketing cases
le: Subhash C. Jain
Foilsithe: (2001)

International marketing strategy
le: Doole, Isobel
Foilsithe: (2012)

Global marketing strategies /
le: Jeannet, Jean-Pierre.
Foilsithe: (1998)

Cases in global marketing strategies /
le: Jeannet, Jean-Pierre.
Foilsithe: (2001)

Global Marketing: Foreign Entry, Local Marketing, and Global Management (McGraw-Hill/Irwin Series in Marketing) /
le: K. Johansson Johny
Foilsithe: (2006)

Global marketing :
le: Jonhansson, Johny K.
Foilsithe: (2006)

Global marketing :
le: Jonhansson, Jonhy K.
Foilsithe: (2000)

International marketing : analysis and strategy /
le: Onkvisit, Sak.
Foilsithe: (1997)

Export Marketing Strategy : Tactics and Skills That Work
le: Shaoming, Zou, et al.
Foilsithe: (2012)

A guide to the culture of science, technology, and medicine
Foilsithe: (1980)

Business gamification for dummies
le: Duggan, Kris
Foilsithe: (2013)