Marketing strategy : Based on first principles and data analytics

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Marketing strategy : Based on first principles and data analytics

This is a brand new textbook on marketing strategy that focuses on the pursuit of solutions to four fundamental marketing problems: All customers differ, all customers change, all competitors react, all resources are limited

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書誌詳細
第一著者:	Palmatier, Robert W.
その他の著者:	Sridhar, Shrihari
フォーマット:	図書
言語:	Vietnamese
出版事項:	London Red Globe Press 2017
主題:	Quản trị kinh doanh
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

Thư viện lưu trữ:	Thư viện Trường Đại học Nam Cần Thơ

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