The financial services marketing handbook tactics and techniques that produce results
Series data from the jacket; Includes bibliographical references and index; "The financial industry is under intense pressure to improve profits, retain high-value clients, and maintain brand equity--without straining budgets. The Financial Services Marketing Handbook, Second Edition gives sale...
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| Format: | Book |
| Language: | Undetermined |
| Published: |
Hoboken, N.J.
Bloomberg Press
2012
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| Online Access: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=21342 |
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| Institutions: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
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