Marketing concepts and strategies
Engaging and motivating students with diverse backgrounds and different interest levels in marketing requires stimulating and effective teaching materials-and Pride/Ferrel continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts wit...
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| Lenguaje: | Undetermined English |
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Boston
Houghton Mifflin Co.
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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