Marketing concepts and strategies
Engaging and motivating students with diverse backgrounds and different interest levels in marketing requires stimulating and effective teaching materials-and Pride/Ferrel continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts wit...
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Language: | Undetermined English |
| Published: |
Boston
Houghton Mifflin Co.
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institutions: | Trung tâm Học liệu Trường Đại học Trà Vinh |
|---|