Services marketing management : an international perspective /
Gorde:
| Egile nagusia: | Kasper, Hans. |
|---|---|
| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
New york :
John Wiley and Sons,
1999.
|
| Gaiak: | |
| Etiketak: |
Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
Antzeko izenburuak
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Services marketing management a strategic perspective
nork: Kasper, Hans.
Argitaratua: (2006) -
Contemporary services marketing management : a reader /
Argitaratua: (1997) -
Service innovation /
Argitaratua: (2016) -
Services marketing /
nork: Zeithaml, Valarie A.
Argitaratua: (1996) -
Service Management and Marketing Principles
nork: Jay, Kandampully, et al.
Argitaratua: (2025)


