Student learning guide [for] Effective marketing : creating and keeping customers /
The nature of marketing. Marketing management. Environmental forces in a diverse world. The microenvironment in an Era of global competition. Global information systems and marketing research. Consumer behavior. Business markets and organizational buying. Market segmentation, targeting, and position...
में बचाया:
| मुख्य लेखक: | Zikmund, William G. |
|---|---|
| अन्य लेखक: | D'Amico, Michael. |
| स्वरूप: | पुस्तक |
| भाषा: | English |
| प्रकाशित: |
Cincinnati, OH :
South-Western College,
1998.
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| संस्करण: | 2nd ed. |
| विषय: | |
| टैग : |
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
समान संसाधन
-
Effective marketing : creating and keeping customers /
द्वारा: Zikmund, William G.
प्रकाशित: (1998) -
Effective marketing
द्वारा: Zikmund, William G.
प्रकाशित: (2002) -
Consumer behavior and marketing strategy
द्वारा: Peter, L. Paul
प्रकाशित: (2005) -
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.
द्वारा: Peter, J. Paul.
प्रकाशित: (2002) -
The next economy : will you know where your customers are? /
द्वारा: Ettenberg, Elliott.
प्रकाशित: (2002)


