Advertising : from fundamentals to strategies /

क्यूआर कोड

Advertising : from fundamentals to strategies /

This book is about: An introduction to the World of advertising; Situation analysis and marketing research; Objectives and positioning; Message strategies; Media strategies; Nonadvertising strategies; ...

में बचाया:

ग्रंथसूची विवरण
मुख्य लेखक:	Rothschild, Michael L.
स्वरूप:	पुस्तक
भाषा:	English
प्रकाशित:	Lexington, Mass. : D.C. Heath, 1987.
विषय:	Management. Advertising. Advertising > Management.
टैग :	टैग जोड़ें कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

समान संसाधन

Creative strategy in advertising /
द्वारा: Jewler, A. Jerome.
प्रकाशित: (2001)

Advertising strategy :
द्वारा: Percy, Larry
प्रकाशित: (1980)

Creative strategy in advertising
द्वारा: Drewniany, Bonnie L.
प्रकाशित: (2008)

Creative strategy in advertising
द्वारा: Bonnie L. Drewniany
प्रकाशित: (2008)

Advertising copywriting /
द्वारा: Burton, Philip Ward, 1910-
प्रकाशित: (1999)

Advertising in the 21st century :
द्वारा: Cowan, D. S.
प्रकाशित: (1968)

The fundamentals of advertising /
द्वारा: Wilmshurst, John.
प्रकाशित: (1999)

Advertising age handbook of advertising /
द्वारा: Lewis, Herschell Gordon, 1926-
प्रकाशित: (1999)

Advertising
द्वारा: Wright, John S.
प्रकाशित: (1966)

Advertising and integrated brand promotion
द्वारा: O'Guinn, Thomas C.

Advertising and integrated brand promotion
द्वारा: O'Guinn, Thomas C.
प्रकाशित: (2006)

Contemporary advertising
द्वारा: Arens, William F.
प्रकाशित: (2009)

Marketing management for small and medium enterprises: Promotion and advertising
द्वारा: Business School of the National Economics Univ. of Hanoi
प्रकाशित: (2001)

Contemporary advertising
द्वारा: William F. Arens
प्रकाशित: (1996)

Contemporary advertising
द्वारा: Arens, William F.
प्रकाशित: (2004)

Contemporary advertising
द्वारा: Arens, William F
प्रकाशित: (2002)

Advertising as communication
द्वारा: Dyer, Gillian
प्रकाशित: (1982)

Contemporary advertising /
द्वारा: Arens, William F.
प्रकाशित: (2002)

Contemporary advertising /
द्वारा: Arens, William F.
प्रकाशित: (2002)

Contemporary advertising /
द्वारा: Arens, William F.
प्रकाशित: (2004)

Contemporary advertising /
द्वारा: Arens, William F.
प्रकाशित: (2006)

Advertising principles : choice, challenge, change /
द्वारा: Vanden Bergh, Bruce G.
प्रकाशित: (1999)

NTC's dictionary of advertising
द्वारा: Wiechmann, Jack G.
प्रकाशित: (1993)

Essentials of contemporary advertising
द्वारा: Arens, William F.
प्रकाशित: (2009)

Advertising in tourism and leisure /
द्वारा: Morgan, Nigel
प्रकाशित: (2000)

The end of advertising as we know it /
द्वारा: Zyman, Sergio.
प्रकाशित: (2002)

Advertising its place in political & managerial economics
द्वारा: Reekie, W. Duncan
प्रकाशित: (1974)

22 irrefutable laws of advertising and when to violate them /
द्वारा: Newman, Michael
प्रकाशित: (2006)

Fashion advertising and promotion /
द्वारा: Diamond, Jay.
प्रकाशित: (1996)

Advertising management
द्वारा: Aaker, David A.
प्रकाशित: (1987)

Advertising in Japan
प्रकाशित: (1978)

Advertising copywriting /
द्वारा: Burton, Philip Ward, 1910-
प्रकाशित: (1999)

Advertising contemporary society :
द्वारा: Rotzoll, Kim B.
प्रकाशित: (1986)

Advertising Theory (Second Edition)
द्वारा: Shelly, Rodgers, और अन्य
प्रकाशित: (2025)

The Role and application of advertising in Japan
प्रकाशित: (1973)

Advertising :
द्वारा: Mono
प्रकाशित: (2001)

Advertising campaign strategy:
द्वारा: Parente, Donald
प्रकाशित: (2004)

How to advertise :
द्वारा: Dean, Sandra Linville
प्रकाशित: (1980)

The Practice of Advertising
द्वारा: Mackay, Adrian R.
प्रकाशित: (2005)

Ogilvy on advertising
द्वारा: Ogilvy, David
प्रकाशित: (1983)