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Mười sai lầm chết người trong tiếp thị : Các dấu hiệu và giải pháp = Ten deadly marketing sins : Signs and solutions by Philip Kotler

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Sách trình bày 10 sai lầm mà các công ty mắc phải trong chiến lược tiếp thị: không nhìn thấu thị trường và đáp ứng nhu cầu khách hàng, không hiểu đầy đủ khách hàng mục tiêu, không xử lý đúng đắn các mối quan hệ,......

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Detaylı Bibliyografya
Yazar:	Kotler, Philip
Materyal Türü:	Kitap
Dil:	Undetermined
Baskı/Yayın Bilgisi:	Hà Nội Trẻ 2007
Konular:	Marketing,Marketing,Tiếp thị,Tiếp thị Management,Customer relations,Quản lý tiếp thị,Quan hệ khách hàng
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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