Strategic marketing management

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Strategic marketing management

Contents: Marketing:an overview, The market-driven organization, Developing the marketing plan, Understding the new consumer, The marketing mix, Marketing implementation and control, Issues for the 1990s,...

Đã lưu trong:

Sonraí Bibleagrafaíochta
Formáid:	Leabhar
Teanga:	Undetermined
Foilsithe:	Boston, Mass. Harvard Business School Publications 1991
Ábhair:	Tiếp thị,Marketing Quản lý,Management
Clibeanna:	Cuir Clib Leis Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Míreanna Comhchosúla

Strategic marketing analysis
le: Healy, Genevieve
Foilsithe: (2004)

Contemporary strategic marketing
le: Brennan, Ross
Foilsithe: (2003)

Contemporary strategic marketing
Foilsithe: (2008)

Strategic marketing management
le: Chernev, Alexander
Foilsithe: (2014)

HBR's 10 must reads on strategic marketing
Foilsithe: (2013)

Marketing management :
le: Peter, J. Paul
Foilsithe: (2007)

Strategic marketing planning
le: Reed, Peter
Foilsithe: (2007)

Strategic marketing planning
le: Reed, Peter
Foilsithe: (2007)

Marketing management :
le: Peter, J Paul
Foilsithe: (1998)

Marketing management :
le: Lazer, William
Foilsithe: (1983)

Marketing management
le: Kotler, Philip
Foilsithe: (1997)

Marketing management
le: Clow, Kenneth E
Foilsithe: (2010)

Marketing management
le: Kotler, Philip
Foilsithe: (2003)

Marketing management casebook
Foilsithe: (1971)

Marketing management casebook
Foilsithe: (1971)

A framework for marketing management
le: Kotler, Philip
Foilsithe: (2016)

Strategic market management /
le: Aaker, David A.
Foilsithe: (1995)

Business marketing management :
le: Hutt, Michael D.
Foilsithe: (2007)

Global marketing management International student version
le: Kotabe, Masaaki
Foilsithe: (2011)

Marketing management :
Foilsithe: (2005)

Strategic marketing management : text and cases /
le: Ferrell, O. C.
Foilsithe: (1994)

Strategic Marketing Planning for the Small to Medium-Sized Business: Writing a Marketing Plan
le: Anderson, David
Foilsithe: (2012)

Global marketing management
le: Keegan, Warren J.
Foilsithe: (2002)

Marketing management and information :
le: Newman, Joseph W.
Foilsithe: (1967)

Strategic Marketing Management
le: Wilson, Richard M.S.
Foilsithe: (2005)

Strategic market management /
le: Aaker, David A.
Foilsithe: (2005)

Strategic marketing management : eeting the global marketing challenge /
le: Anderson, Carol H.
Foilsithe: (2000)

Marketing management, a behavioral systems approach
le: Field, George Albert
Foilsithe: (1966)

Marketing management :
Foilsithe: (2018)

Strategic marketing management
le: Butler, Dane
Foilsithe: (2018)

Marketing strategy :
Foilsithe: (2005)

Marketing strategy :
le: Walker, Orville
Foilsithe: (2010)

Strategic marketing management : a means-end approach /
le: Parry, Mark E. 1957-
Foilsithe: (2002)

Marketing management in the 21st Century
le: Capon, Noel
Foilsithe: (2001)

Quản trị marketing :
le: Lê, Quang Viết
Foilsithe: (2012)

Quản trị Marketing :
le: Nguyễn, Thị Phương Thảo
Foilsithe: (2018)

Quản trị marketing :
le: Lê, Quang Viết
Foilsithe: (2013)

Developments in marketing science
Foilsithe: (1993)

Strategic Marketing Management :
le: Meek, Helen
Foilsithe: (2003)

Marketing management: A strategic decision - Making approach
le: Mullins, John W
Foilsithe: (2010)