International marketing
"International Marketing 2/e" offers a truly global treatment of this exciting area of marketing - providing students with all the resources they need to grasp the complexities and issues when marketing across borders. Totally updated since its previous edition, the book now features more...
Sparad:
| Huvudupphovsman: | Ghauri, Pervez |
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| Materialtyp: | Bok |
| Språk: | Undetermined |
| Publicerad: |
New York
McGraw - Hill
2006
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| Ämnen: | |
| Taggar: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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