Basic marketing research
Market research surveys are the stock in trade for gathering any sort of market information. The aim is to gather information from a small sample of a market in order to be able to predict what the whole market wants
Guardat en:
| Autor principal: | Churchill, Gilbert A. |
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| Altres autors: | Gilbert A. Churchill; Tom J. Brown |
| Idioma: | Undetermined English |
| Publicat: |
Australia
Thomson/South-Western
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| Matèries: | |
| Etiquetes: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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