International marketing cases
International Marketing Cases thoroughly examines important topics of international marketing and how they relate to world-wide business: environment, tactical and strategic issues, planning and control. This unique approach goes beyond a purely developed world perspective with illustrations and exa...
Đã lưu trong:
| Hovedforfatter: | Jain, Subhash C. |
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| Andre forfattere: | Subhash C. Jain |
| Sprog: | Undetermined |
| Udgivet: |
Cincinnati, Ohio
South-Western
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| Fag: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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Lignende værker
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International marketing cases
af: Subhash C. Jain
Udgivet: (2001) -
International and global marketing : concepts and cases /
Udgivet: (1995) -
International marketing : analysis and strategy /
af: Onkvisit, Sak.
Udgivet: (1997) -
Cases in global marketing strategies /
af: Jeannet, Jean-Pierre.
Udgivet: (2001) -
International dimensions of marketing /
af: Russow, Lloyd C.
Udgivet: (2000)


