Emotion marketing : The Hallmark way of winning customers for life

This book provides business readers with their first in-depth analysis of Hallmark's uncanny ability to forge lasting emotional bonds with a huge and devoted customer base that spans generations. More importantly, it describes original Emotion Marketing principles and techniques that you can pu...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: Robinette, Scott
स्वरूप: पुस्तक
भाषा:Undetermined
प्रकाशित: New York McGraw-Hill 2001
विषय:
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