Copywriting for the electronic media :

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Copywriting for the electronic media : A practical guide

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With this book, you will discover how to write effective copy for all types of electronic media. Nearly 80 writing assignments and examples of actual scripts, storyboards, PSAs, and promotional spots prepare you to write short, persuasive messages in a variety of venues (radio, television, new media...

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书目详细资料
主要作者:	Meeske, Milan D.
格式:	图书
语言:	Undetermined
出版:	Belmont, CA Thomson/Wadsworth 2005
主题:	Advertising copy,Bản sao quản cáo,Broadcast advertising
标签:	添加标签没有标签, 成为第一个标记此记录!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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