Copywriting for the electronic media :

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Copywriting for the electronic media : A practical guide

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With this book, you will discover how to write effective copy for all types of electronic media. Nearly 80 writing assignments and examples of actual scripts, storyboards, PSAs, and promotional spots prepare you to write short, persuasive messages in a variety of venues (radio, television, new media...

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Podrobná bibliografie
Hlavní autor:	Meeske, Milan D.
Médium:	Kniha
Jazyk:	Undetermined
Vydáno:	Belmont, CA Thomson/Wadsworth 2005
Témata:	Advertising copy,Bản sao quản cáo,Broadcast advertising
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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