Analytical marketing
This book stems from a latent need we perceived in our joint research work. During our construction of analytical models for various decision problems in marketing, the question arose as to whether the type of output we were producing would be taught to students specializing in marketing.
Wedi'i Gadw mewn:
| Prif Awdur: | Simon, Leonard S. |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Undetermined |
| Cyhoeddwyd: |
New York
Harcourt, Brace & World
1970
|
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|
Eitemau Tebyg
-
Marketing management :
gan: Peter, J. Paul
Cyhoeddwyd: (2007) -
Marketing management :
gan: Peter, J Paul
Cyhoeddwyd: (1998) -
Marketing management :
gan: Lazer, William
Cyhoeddwyd: (1983) -
Marketing management
gan: Kotler, Philip
Cyhoeddwyd: (1997) -
Marketing management
gan: Clow, Kenneth E
Cyhoeddwyd: (2010)