A framework for marketing management

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A framework for marketing management

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A Framework for Marketing Management is a concise paperback adapted from Philip Kotler's #1 selling book, Marketing Management. A four-part organization covers understanding marketing management, analyzing marketing opportunities, making marketing decisions, and managing and delivering marketi...

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Dades bibliogràfiques
Autor principal:	Kotler, Philip
Format:	Llibre
Idioma:	Undetermined
Publicat:	Harlow, Essex Pearson 2016
Matèries:	Tiếp thị,Marketing Quản lý,Management
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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