Marketing management a customer-oriented approach
Includes bibliographical references and index; The nature of marketing management -- Market analysis -- Scooping up success -- Data warehousing : majestic mountain ski resort -- Building a customer-oriented marketing department : the new boss -- Customer acquisition strategies and tactics : lenscraf...
Kaydedildi:
| Yazar: | Clow, Kenneth E |
|---|---|
| Diğer Yazarlar: | Baack, Donald |
| Materyal Türü: | Kitap |
| Dil: | Undetermined |
| Baskı/Yayın Bilgisi: |
Thousand Oaks, Calif.
Sage
2010
|
| Konular: | |
| Online Erişim: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=21246 |
| Etiketler: |
Etiketle
Etiket eklenmemiş, İlk siz ekleyin!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Thủ Dầu Một |
|---|
Benzer Materyaller
-
Marketing management :
Yazar:: Peter, J. Paul
Baskı/Yayın Bilgisi: (2007) -
Marketing management :
Yazar:: Peter, J Paul
Baskı/Yayın Bilgisi: (1998) -
Marketing management :
Yazar:: Lazer, William
Baskı/Yayın Bilgisi: (1983) -
Marketing management
Yazar:: Kotler, Philip
Baskı/Yayın Bilgisi: (1997) -
Marketing management
Yazar:: Kotler, Philip
Baskı/Yayın Bilgisi: (2003)