Principles of services marketing

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Principles of services marketing

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Xehetasun bibliografikoak
Egile nagusia:	Palmer, Adrian
Formatua:	Liburua
Hizkuntza:	Undetermined
Argitaratua:	London, UK. McGraw-Hill 2005
Gaiak:	Service industries Marketing
Etiketak:	Etiketa erantsi Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

Antzeko izenburuak

Services marketing /
nork: Zeithaml, Valarie A.
Argitaratua: (1996)

Services marketing /
nork: Kurtz, David L., 1941-
Argitaratua: (1998)

Marketing plans for services : a complete guide
nork: McDonald, Malcolm, et al.
Argitaratua: (2015)

Services marketing : integrating customer focus across the firm /
nork: Zeithaml, Valarie A.
Argitaratua: (2000)

Services marketing :
nork: Hoffman, K. Douglas
Argitaratua: (2006)

Services marketing
nork: Zeithaml, Valarie A.
Argitaratua: (2006)

Interactive services marketing /
nork: Fisk, Raymond P.
Argitaratua: (2000)

Interactive services marketing /
nork: Fisk, Raymond P.
Argitaratua: (2008)

Services marketing : integrating customer focus across the firm /
nork: Zeithaml, Valarie A.
Argitaratua: (2006)

Service Management and Marketing Principles
nork: Jay, Kandampully, et al.
Argitaratua: (2025)

Professional services marketing
nork: Schultz, Mike
Argitaratua: (2013)

Contemporary services marketing management : a reader /
Argitaratua: (1997)

Services marketing management a strategic perspective
nork: Kasper, Hans.
Argitaratua: (2006)

Services marketing management : an international perspective /
nork: Kasper, Hans.
Argitaratua: (1999)

Marketing the professional services firm :
nork: Young, Laurie
Argitaratua: (2005)

Services marketing : concepts, strategies, & cases /
nork: Hoffman, K. Douglas,, et al.
Argitaratua: (2017)

Professional services marketing :
nork: Schultz, Mike
Argitaratua: (2013)

Services Marketing /
nork: Zeithaml Valarie A
Argitaratua: (2005)

Service innovation /
Argitaratua: (2016)

Services marketing
nork: Fisk, Raymond P
Argitaratua: (2014)

Service management and marketing
nork: Grönroos, Christian
Argitaratua: (2015)

Essentials of Services Marketing (3rd Edition)
nork: Jochen, Wirtz, et al.
Argitaratua: (2023)

Services marketing :
nork: Lovelock, Christopher
Argitaratua: (2011)

Services Marketing: Intergrating Customer Focus Across the Firm
nork: Valarie A., Zeithaml, et al.
Argitaratua: (2021)

Financial services marketing : a reader /
Argitaratua: (1997)

Essentials of services marketing
nork: Wirtz, Jochen
Argitaratua: (2012)

Marketing concepts for libraries and information services
nork: Sáez, Eileen Elliott de
Argitaratua: (2004)

Professional services :
nork: Delong, Thomas
Argitaratua: (2003)

Services marketing in Asia
Argitaratua: (2005)

Marketing Luxury Services Concepts, Strategy, and Practice
nork: Miguel Angelo, Hemzo
Argitaratua: (2026)

Services marketing :
nork: Zeithaml, Valarie A.
Argitaratua: (2006)

Marketing finance :
nork: Ward, Keith
Argitaratua: (2004)

Services marketing
nork: Bateson, John E. G
Argitaratua: (2011)

Services Marketing Cases in Emerging Markets. 1st ed. 2017
nork: Roy, Sanjit Kumar, et al.
Argitaratua: (2020)

Services marketing : Integrating customer focus across the firm
nork: Zeithaml, Valarie A
Argitaratua: (2016)

Services marketing
nork: Lovelock, Christopher H
Argitaratua: (2015)

Financial services marketing :
nork: Ennew, Christine
Argitaratua: (2013)

Services Marketing: People, Technology, Strategy (Ninth Edition)
nork: Jochen, Wirtz, et al.
Argitaratua: (2023)

Marketing :
nork: Kerin, Roger A.
Argitaratua: (2013)

The new service society
nork: Lewis, Russell
Argitaratua: (1973)