Applications in basic marketing : Clippings from the Popular Business Press
The book provides a flexible and helpful set of teaching and learning materials. We have included clippings (articles) on a wide variety of topics. The clippings deal with consumer products and business products, goods and services, new developments in marketing as well as traditional issues, and la...
Sparad:
| Huvudupphovsman: | Perreault, William D. |
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| Materialtyp: | Bok |
| Språk: | Undetermined |
| Publicerad: |
Boston, MA.
McGraw-Hill/Irwin
2005
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| Ämnen: | |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
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