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Basic marketing : A managerial approach

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Basic Marketing and the supporting materials that accompany it have been more widely used than any other teaching materials for introductory marketing. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concep...

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Podrobná bibliografie
Hlavní autor:	McCarthy, E Jerome
Médium:	Kniha
Jazyk:	Undetermined
Vydáno:	Illinois Richard D. Irwin 1960
Témata:	Managerial economics,Marketing Management
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

Thư viện lưu trữ:	Trung tâm Học liệu Trường Đại học Cần Thơ

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