Interactive services marketing /

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Interactive services marketing /

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Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Fisk, Raymond P.
Awduron Eraill:	Grove, Stephen J. 1950-, John, Joby, 1957-
Fformat:	Sách giấy
Cyhoeddwyd:	Boston : Houghton Mifflin, c2008.
Rhifyn:	3rd ed.
Pynciau:	Service industries > Management. Service industries > Marketing.
Mynediad Ar-lein:	Table of contents only
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

Eitemau Tebyg

Interactive services marketing /
gan: Fisk, Raymond P.
Cyhoeddwyd: (2000)

Contemporary services marketing management : a reader /
Cyhoeddwyd: (1997)

Services marketing /
gan: Zeithaml, Valarie A.
Cyhoeddwyd: (1996)

Services marketing /
gan: Kurtz, David L., 1941-
Cyhoeddwyd: (1998)

Services marketing
gan: Fisk, Raymond P
Cyhoeddwyd: (2014)

Services marketing management a strategic perspective
gan: Kasper, Hans.
Cyhoeddwyd: (2006)

Services marketing management : an international perspective /
gan: Kasper, Hans.
Cyhoeddwyd: (1999)

Services marketing
gan: Zeithaml, Valarie A.
Cyhoeddwyd: (2006)

Services marketing : integrating customer focus across the firm /
gan: Zeithaml, Valarie A.
Cyhoeddwyd: (2000)

Services marketing :
gan: Hoffman, K. Douglas
Cyhoeddwyd: (2006)

Services marketing : integrating customer focus across the firm /
gan: Zeithaml, Valarie A.
Cyhoeddwyd: (2006)

Principles of services marketing
gan: Palmer, Adrian
Cyhoeddwyd: (2005)

Service innovation /
Cyhoeddwyd: (2016)

Marketing plans for services : a complete guide
gan: McDonald, Malcolm, et al.
Cyhoeddwyd: (2015)

Professional services marketing
gan: Schultz, Mike
Cyhoeddwyd: (2013)

Service management and marketing
gan: Grönroos, Christian
Cyhoeddwyd: (2015)

Marketing the professional services firm :
gan: Young, Laurie
Cyhoeddwyd: (2005)

Services marketing : concepts, strategies, & cases /
gan: Hoffman, K. Douglas,, et al.
Cyhoeddwyd: (2017)

Professional services :
gan: Delong, Thomas
Cyhoeddwyd: (2003)

Services marketing in Asia
Cyhoeddwyd: (2005)

Service Management and Marketing Principles
gan: Jay, Kandampully, et al.
Cyhoeddwyd: (2025)

Service management: Operations, strategy, and information technology
gan: James A. Fitzsimmons
Cyhoeddwyd: (2001)

Professional services marketing :
gan: Schultz, Mike
Cyhoeddwyd: (2013)

Integrating service strategy in the manufacturing company /
gan: Mathe, Hervé.
Cyhoeddwyd: (1993)

Marketing finance :
gan: Ward, Keith
Cyhoeddwyd: (2004)

Financial services regulation in the Middle East
gan: Ross, Timothy
Cyhoeddwyd: (2008)

Services Marketing /
gan: Zeithaml Valarie A
Cyhoeddwyd: (2005)

The new service society
gan: Lewis, Russell
Cyhoeddwyd: (1973)

Uncommon service : how to win by putting customers at the core of your business /
gan: Frei, Frances.
Cyhoeddwyd: (2012)

International trade in services and domestic regulations
gan: Delimatsis, Panagiotis
Cyhoeddwyd: (2007)

Financial services regulation in Asia Pacific
gan: Halper, Andrew
Cyhoeddwyd: (2008)

Achieving service excellence : Maximizing enterprise performance through innovation and technology /
gan: Chang, C. M. (Ching Ming), 1935-
Cyhoeddwyd: (2014)

Managerial economics for the service industries /
gan: Bowers, Philip H.
Cyhoeddwyd: (1994)

Services marketing
gan: Bateson, John E. G
Cyhoeddwyd: (2011)

Barriers to U.S. service trade in Japan
gan: Alexander, Arthur J.
Cyhoeddwyd: (1984)

Services marketing :
gan: Lovelock, Christopher
Cyhoeddwyd: (2011)

Selling the invisible :
gan: Beckwith, Harry
Cyhoeddwyd: (1997)

Essentials of services marketing
gan: Wirtz, Jochen
Cyhoeddwyd: (2012)

Essentials of Services Marketing (3rd Edition)
gan: Jochen, Wirtz, et al.
Cyhoeddwyd: (2023)

Uncommon service
gan: Frei, Frances