Services marketing : integrating customer focus across the firm /

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Services marketing : integrating customer focus across the firm /

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书目详细资料
主要作者:	Zeithaml, Valarie A.
其他作者:	Bitner, Mary Jo., Gremler, Dwayne D.
格式:	图书
语言:	English
出版:	Boston : McGraw-Hill/Irwin, c2006.
版:	4th ed.
主题:	Service industries > Marketing. Customer services. Marketing.
标签:	添加标签没有标签, 成为第一个标记此记录!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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