Mastering data mining : The art and science customer relationship management

The book offers a case study-based guide to best practices in commercial data mining. After providing the fundamental principles of data mining and customer relationship management, the authors of this book share the lessons they have learned trough a series of warts-and-all case studies drawn from...

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Kaydedildi:
Detaylı Bibliyografya
Yazar: Berry, Michael J. A.
Materyal Türü: Kitap
Dil:Undetermined
Baskı/Yayın Bilgisi: New York John Wiley & Sons 2000
Konular:
Etiketler: Etiketle
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ

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